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Don’t Just Do Something, Stand There! Not how you remember that phrase, right? It’s backwards, like so many things in regards to investing. Buy when you’re afraid? Sell when you’re excited? Avoid a hot stock or fund? As human beings, we are genetically programmed to avoid danger, to find safety in numbers. And for so much of life, it works. But this programming works against us when it comes to investing. It’s not surprising. Stock markets are a mere 500 years old, a blip compared to our own history, and not nearly enough time to influence the circuitry of our …